Press Release: Santa Claus is Coming to Town at the 71st White Lake Area Christmas Parade

The White Lake Area Chamber & Visitors Bureau presents the 71^st annual White Lake Area Christmas Parade on Saturday, December 7^th at 2:00pm. Festive parade participants will travel the parade route from Whitehall to Montague along Business-31.  The American Legion and VFW proudly lead the event, along with Shepherd and Shepherd Law, our generous Christmas Parade sponsor.  Entrepreneur of the Year award recipient Kara Smith with The Gnarly Heifer will help lead the parade as the grand marshal.  

The 71st annual parade promises to be entertaining with over 50 floats and marchers from local businesses, non-profit organizations, and individuals. Always a crowd pleaser, music from the spirited Montague and Whitehall High School’s marching bands will fill the air.

As the Grand Finale, Santa will make his entrance with the help of our Santa Sponsor, Lighthouse Title Agency, and will ride in style thanks to Country Dairy Inc. Following the parade, Santa will visit with children at his home outside of Montague City Hall, located on Ferry Street. Children can continue to visit with Santa at his Montague house on Fridays and Saturdays in December, please contact the City of Montague for hours.

Can’t make the parade? Thanks to our Livestream Sponsor, WinBerg Construction, the parade can be watched online courtesy of CatchMark Technologies.

This parade is a very special slice of “small town America” and a great way to celebrate the holiday season with family, friends, and neighbors. For more information or to register to participate in the parade, contact the White Lake Area Chamber & Visitors Bureau at 231-893-4585 or www.whitelake.org.